Nowadays, most Australians are active on the internet, and they likely visit the business website to take out the company’s information before making a physical visit. If your printing business is also going digital, your website must be stand out above the competitors to convince customers to reach out to you.
Whether you’re designing a print website the first time or decide to revamp it with cheap website design in Melbourne, you need to consider the elements to add to it to make an impact among niche audiences.
How to Draw People’s Attention?
Website designing is not all about good graphics and visuals – it is more than that. To attract a large number of audiences, it is crucial that your site is easy to navigate, mobile-friendly, clean design and has a good page loading speed. In addition, there are other strategic elements that are important to make a remarkable printing press website design.
Tips to Build an Outstanding Print Website
Optimize About Us Page
An about us page is the second most important thing after the home page on a website. When you look at your site analytics, you’ll find that most visitors visited the page on your site (after landing and home page). Therefore, always pay more interest to designing this page.
When people visit your site, they look for the aspects that make your business special from your competitor and what value they’ll get from your business. Here is how you can show your company is trustworthy.
- Include photos or videos related to the brand.
- Share a story of your business goals.
- Share your business value and how it benefits your customers.
Create an Effective Quote Form
Most printing companies choose a contact form but keeping an independent quote/order form can make your business stand out. Moreover, a quote form can make ordering more convenient and simpler for your customers. Here are the elements to add in quote form.
- Contact information, including name, phone number and address
- Type and size of paper and ink quality.
- Quantity.
- Suggestion for any special printing technique.
Service Page
No two companies offer the same business services. It is important to mention the product and services you deal with. Explain to your customer what services you’ve speciality. Provide information about your recent projects to give a clue about your services to potential customers.
O2 Digital – Affordable Web Design Services Melbourne
We are an affordable web design services company in Melbourne, Australia, helping SMBs grow their business online. Our team has delivered several projects and can stand out in your printing business in the competitive market. Get in touch with our team now to get a detailed understanding of how to thrive your business.
